Drivers of the world, you need a pizza.

You might not know that you need a pizza, but your internet-connected car may soon assume that you do, in fact, need a pizza. Yes, you could soon be seeing on-dashboard ads and coupons for your nearest pizza shop (unless you fork over money for an ad-free driving experience, that is).

Welcome to the future: get ready for car-delivered ads tailored to your whereabouts and your typical routes. Auto-tech firm Telenav announced on Thursday an “in-car advertising platform” for internet-connected cars.

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